Comprehensive Insurance Data & Analytics Solution
Data Magnifier is Different
Promotes Customer Independence
SUPPORTS THE PRODUCTS YOU WRITE
CONSISTENT WITH INDUSTRY STANDARDS
Data Magnifier - Introduction
Conquer Your Data Silos with Data Magnifier

Data Magnifier conforms data from all insurance sources.
Data Magnifier is the Rosetta Stone for Insurance Data
Data Models & Databases
- Data Dictionaries
- ODS/Data Warehouses/Data Marts
- OOTB Insurance Content
- OOTB P&C LOB, L&A Product Support
- Customer Extensible
- Industry Standard Structures
Reporting &
Analytics
- Operational Reports
- Management Reports
- Regulatory Reports
- Data Reconciliation Reports
- Compliance Reports
- Analytics Dashboards
- Customer Extensible
INTEGRATION APIs & MICROSERVICES
- JSON APIs
- Connect to any Source
- Core System Agnostic
- Integration Accelerators
- Industry Standard Patterns
- Data Lineage/Traceability
IDA
IDA is your multi-channel, GenAI insurance data assistant, within Data Magnifer designed to make report queries and quick hit information lookups fast and easy. IDA can be embedded in custom applications or Microsoft Teams and accessed from any mobile device via browser, voice, or data visualization app.
Benefits of Using Data Magnifier
- 12+ month project duration reduction
- 90%+ of data model coverage
- 90%+ data modeling effort reduction
- 50%+ data integration effort reduction
- 50%+ fewer implementation resources
What is the industry saying about Percipience® and Data Magnifier®?
Jonathan Silverman
Director, Insurance Industry Solutions

“I’ve collaborated with Percipience’s founders for more than 15 years and have seen the leadership they’ve provided advancing insurance data and analytics. Microsoft is excited to continue our partnership with Percipience as we introduce an innovative SaaS Data Magnifier offering to the Microsoft Azure Marketplace to directly address challenges faced by most insurance organizations.”
Todd Hartline
Chief Information Officer

“Percipience comes to the table with a sincere partnership mindset and is focused on our long-term success. Their knowledge of the insurance business combined with technical expertise in the data and analytics space is unmatched! The team’s consistent delivery with high quality is helping us achieve success across multiple complex initiatives. “
Rob Baughman
SVP, Financial Services & Insurance

“NTT DATA has worked with Percipience to successfully deliver Data Magnifier to insurance clients. We’ve seen the power of the product, how flexible the solution is in quickly incorporating unique requirements of each client, and how easily clients take ownership of the solution to drive value for their business.”
Karlyn Carnahan
Head of North America – Insurance
“Exponentially expanding data sources create tremendous opportunities for insurers to improve decision making and the customer experience. And more and more carriers recognize that moving their data to the cloud is what gives them the scalability and processing power to utilize these new sources of data But, while many insurers have begun to move their core systems to the cloud, their existing data solutions aren’t architected for the cloud. Consequently, a number of carriers are really struggling to take advantage of advanced learning, machine learning and AI. As carriers continue to expand their data capabilities, a cloud native, platform and tool independent solution can often move them faster and further along the path by deploying where they already have investments and experience through their core applications.”